Project Description
Project Brief
Each year there is a bass fishing derby at Island Lake. The typical reused graphics were getting old, and Orangeville is a growing place – they needed to freshen it up. I was supplied with the direction of “We need the fish to be there, and here is what we need by mens of signs and social graphics.”
The Challenge
The challenge here was to come up with fresh branding for the event within a tight deadline, and while dealing with multiple layers of sign-offs on each step.
The Solution
I came up with a completely vector based solution to all of the needs. These could be resized and edited very quickly, applied to just about any scenario and above all it has striking colours. The design has a bit of a throwback feel to it, which I feel would mach the nostalgic appearance that a BassPro hat would have.
